Monday, July 26, 2010

Small Business Owners - Want to Achieve Greatness in Your Business? Be Enthusiastic!

I grew up in a family that share the common belief that a stable job is a solution to avoid poverty. It is hard for me to prove my point to them that I wanted to start as a small business owner while I am having my daily job but I will not be an employee forever. For them, climbing the corporate ladder is the best goal in life. For me, creating my own ladder so that other people will climb my own ladder. I do not want to work for other but I want people work for me, for all of us. But why did I continue pursuing my dream of becoming an entrepreneur despite of criticisms I am receiving? Because I am ENTHUSIASTIC! Yes, I am enthusiastic in everything I do especially when I started to set up my small business together with a couple of friends.

I learned that before you put up a small business, you need to be enthusiastic about it. You need to be so full of energy and be positive to everything. That is the key to be a successful business owner. When we are thinking of what business to put up, there are a lot of ideas that came, but when we think of our current business which is "personalized items," we suddenly became so positive! And right now, even all of us are full time employees, we can still manage our small business. You can even take a peek of our small business here: 


I found an article here about this topic. I totally agree with the author of this article. Read on!!

Nothing great was ever achieved without enthusiasm. -Ralph Waldo Emerson

Before you start groaning at the thought of another "article," just hear me out. Small business owners, you have to be enthusiastic about your business. You have to literally eat, breathe, drink and sleep your business. If you don't enjoy what you are doing it will show. It will show in your articles, your blog posts, everything you do. You have to love what it is you are doing to be successful in your own business. If you have started a business just because someone told you that you could make a lot of money doing it, stop right now and go get a job. You won't be successful because you are in business for the wrong reason. In order to start a business you can be enthusiastic about, think about something you do just for fun. Do you like to write? Do give unsolicited advice to strangers? Are you always making something? Do you sew, crochet or knit? Are you a techie that can create a website in 45 minutes flat? Just because something comes easy to you doesn't mean it comes easy to someone else.

You must do your research to determine if you can make money at what you have skills in. Nothing kills enthusiasm worse than not making any money in your business. Before you start a small business, join some forums related to what you think you might want to do. Look at what the members are posting. These people are looking for a solution to a problem. If you have skills related to a problem that you see over and over again on the forums, you may have a viable idea for a business. Don't just stop there with your research.

Next you want to see how much it will cost you market this business. The best gauge for this is to see what other people are paying in your niche. This will tell you how much you need to budget for advertising. You also need to see how many incoming links you will need on your website. The best way to do this is to go to Google, type in some keywords you may want to use for your business and observe the websites that are on the first page. Take the top ten and put them in Alexa. This will tell you how many incoming links they have. This is important to you because in order to get on the first page of Google you need to beat the people that are on the first page already. If the people that are already on the first page have thousands of links you may want to think about another niche.

Running a small business can be a rewarding experience. It does take hard work and enthusiasm to sustain a small business. There will be some challenges for you to face. With the right support system in place, you can run the successful small business you have been dreaming about.

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.